As an ADHD person, the landing page is absolutely anti-ADHD - a lot of stuff with basically no info about what it really does. It should have been all concise and tangible information, simple example, demo. Instead just a lot of marketing fluff. I spent all the focus budget there and I have no idea what it does.
Perhaps try to go directly into the app store, I think that copy and the screenshots is a lot more straight forward. Our care team has skewed the landing page to be a bit more of "show the benefit" rather than the functionality (since a lot of the functionality looks like chat bots) but we can definitely take another look through it and I love the idea of including a demo! For now, the youtube demo is here: https://www.youtube.com/watch?v=zDSDxyXv6i4
As an ADHD person, this app looks like a repackaging (with nice design) of all the stuff I’ve built up over years - habit tracking, daily/weekly/yearly reflection, detailed task management, etc.
This isn’t for me (because I’ve already built a system that works), but this looks like something that would be very useful. For the target user who does feel stuck and hasn’t successfully built their system, this looks like a phenomenal product.
I appreciate the emphasis on self-reflection and perhaps the implied focus on continuous improvement.
Over the last few years I implemented a weekly self-review + planning practice (think solo agile retrospective), and my life has been on a steady trajectory of improvement since.
Edit: commenting on the product concept, not the company, pricing, or concerning tracking practices.
Glad to hear you've built a system that works for you! We've also heard from a lot of our beta users that they've tried to cobble together something similar, and a lot of their feedback and ideas is what we used to build this initial version (in collaboration with our Research Lab to integrate the latest methods too). Many of them weren't able to push their self-built systems over the finish line or maintain it, due to ADHD challenges though. Our goal is to build a flexible enough system that it can be adapted for various learning styles (in practice we're still far off from where we want to be) and continue building agents on top of it that make science-backed exercises and methods more accessible. A lot of the best practices are currently gated behind long textbooks and scattered PDF worksheets so I'm really excited about making this more accessible. For example, this week we're working on an "energy accounting" agent that's widely used (in varying formats) across ADHD practitioners that many ADHDers know they want to do theoretically but haven't found the way to follow through on it.
I love the weekly self review and planning practice you mention; I do a similar one with myself and my co-founder each week and have started moving that process into Indy recently!
As a privacy concious ADHDer, it is a sad reality that OP's product is never going to be something I can trust enough to use. Anyone has any experience of similar/alternative local-first FOSS alternatives / replacements, or resources on how you figured out how to build workflows that worked with you with non-ADHD focused tools? I have come to the point where I am going to be losing my job very soon because I have 0 executive functioning, silver-lining of this is that I can maybe take some time to figure out how better processes than I have and enough non-work related things I want to get done to have an incentive for this
The app-store handling (QR code on desktop, app to right app store on phone) is probably supposed to be clever, but browsing on desktop it just felt annoying. QR codes are fine, but at least give me a small direct link below the code. I don't want to take out my phone to figure out if it's supported, I want to click on a link that takes me to the app store so I can have a look at the page, the reviews, and if I'm logged in click install to trigger my phone to do its thing (not sure if the last part also works on apple or is only a google thing)
Thanks! Why would a user prefer this service instead of a conventional AI subscription service with memory (and possibly read access to their desktop data)? The latter can automatically capture key interactions during the day and set reminders for regular checkins. Is there a secret sauce that makes this better so it is worth the extra effort?
A few things top of mind:
1) A big differentiation is the guidance. Indy is based on science-backed frameworks and exercises that set the foundation for and fuel the main scaffolding interactions. For example, by going through the lifeline exercise when you sign up, members are prompted to think of future events across different life areas (vs. often when you tackle this yourself you may just start working on productivity/work oriented things for example) and the objective function of the app is general well-being rather than productivity
2) Indy is built not to give you answers but to build your capacity. For example, in the problem solving agent, it teaches you the COM-B framework through demonstration, and I've already talked to many members who are surprised that they found themselves going through similar thought process even when Indy wasn't there and getting things done that they haven't been able to in months or years
3) Sounds trivial but the design and user experience. It's built for ADHD and although not perfect and there's tons we want to add, the app is trained to help you see the good (pulling out wins, surfacing it in pretty ways, allowing you to add photos to build salience, etc.) to build self trust over time; and other UI / illustration choices to provide some dopamine (and we've considered hard the balance between providing dopamine but not trying to just get people to return to the app for the sake of it)
There's a little button inside the profile page to discover our ADHD coaching service (1:1 coaching with one of our 50+ expert ADHD coaches). Right now we don't push it explicitly but have already seen folks explore it. Indy is meant to be an accessible form of support for those who can't afford coaching or are in between coaching seasons, or even use it with their coaching experience. We also advertise our free community events (last week we hosted a 2026 planning workshop with 1,000+ participants) and in those events, often folks also discover 1:1 coaching and will join thereafter. We're also exploring what integrating the core Indy features into 1:1 coaching looks like but doing so carefully with the feedback of members and our coaches, so in the future it may be one app with multiple tiers!
A few main differences: 1) it moves you towards things that matter to you. E.g. not open prompts but helping you break down each week and day to move you closer to your future events you envision; 2) it uses science-back methods (like COM-B) to help you solve challenges in your life; 3) it remembers when things worked / haven't worked for you so that when you bring them up in the future it can support you with personalized solutions rather than just answering what's the "best solution". We're also working on the next phase of agents which include energy accounting, values-discovery, strengths-discovery, habit building, and more.
i made an account on shimmer when you launched and even tried it out. i have made multiple requests to your nonexistent support to delete it and it all goes into a dustbin apparently. very subpar experience that makes me not trust at all how you'd handle my data.
sorry that it hasn't been done yet! we generally attend to these pretty quickly. If you sent it to support, it may have been buried. I can look into it though. Can you send an email to privacy@shimmer.care?
I'm AuDHD and I think the marked for products to help with ADHD that do not actually work for anyone except for the person who came up with them is absolutely saturated. I think what I've come to realize is that the process of building a system is at least as important as the system itself. This means nothing designed by someone who is not me will really work for me, and that's that. I suppose a lot of money can be made off of people who have not yet realized this.
I also have to say something about the "for those who feel stuck... indy will be your compass" reads incredibly fucking dystopian to me.
I totally hear you that there are so many products in the market that only work for the person who designed them. We designed this with hundreds of beta users (I had 5-6 deep calls per day for at least a month) and it's based off of our learnings from our 50+ adhd coaches and thousands of adhd coaching clients as well. As we build this out more, we have deeper personalization of how the app works planned too, so hopefully we'll be able to serve (not all but) many ADHDers! I'm always curious about what people build on their own though, and what about Indy wasn't fit for them. This helps us figure out what adaptability to build going forward! But if you have a system that works well for you already, that's amazing!
And hear you on that copy! We tested it with our beta community and it was based off of thousands of ADHDers main sentiment & challenge. Here are the top ones if you're curious: “I’m stuck and something has to change”; “I don’t trust myself anymore”; “I want direction, not another to-do list”; “I want to work with my ADHD, not fight it”; we'll be continuing to test this as we talk to more users!
Some ADHD folks have something called "justice sensitivity"[0]. Put plainly, we get more bothered than neurotypical folks by actions and events we view as morally wrong.
I can't say for certain that this is caused by my ADHD or not, but I have a "sensitivity" to dark patterns. That is to say, dark patterns bug me more than they probably should.
Hiding the pricing until after signup is a dark pattern. It's a clear case of the company optimizing for their interests over mine and they are therefore unworthy of my trust (or so my brain tells me). After all, what other user-hostile design decisions are they going to make?
What ends up happening is that my brain puts its guard up, and keeps it up. It's constantly on the lookout for more subtle tricks and corner cutting.
Furthermore, I'm offended that they think I'm that stupid (but that's probably the developer in me and not my ADHD).
The landing page piqued my interest but then let me down. Hard. Not because $40 a month (as reported by another user here) is too much, but because I find dark patterns to be morally repugnant.
And just to add, I also have the justice sensitivity! Because of that, even our other service (ADHD coaching) has all the prices VERY clearly on the home page. It includes the monthly price in big font and a clear summary of what's included in each package. https://www.shimmer.care/
I just wanted to clarify, this app is COMPLETELY FREE. There is no cost.
The cost you're seeing is for our other product that includes live body doubling (co-working) sessions that are guided by our ADHD coaches. I think I might remove that link or move it to the bottom. Sorry for the confusion!
I click on the link and see that ublock origin blocks a total of 15 tracking scripts on your health-related website. At the bottom there is a "cookie management" popup and I wonder what went wrong that your website includes Google, Intercom, Stripe, and several others BEFORE the user has clicked through the "cookie" dialog.
Is this yet another US-based startup that totally misunderstands that GDPR is not about blocking "cookies" but instead that it is about not telling Google that someone just visited an ADHD-related website?
I'm dumbfounded by the ignorance every single time. Why do people spend effort on cookie banners and stuff when they simply include every tracking script on first load of the website?
I'm not advocating that you need to be GDPR compliant if you are US-based and dgaf about EU customers. But if you do these shenanigans with cookie banner then at least do them correctly. And even for non-EU customers it is extremely rude to share visits to a health related website with so many third party companies that clearly build tracking profiles and utilize them to extract as much money from you as possible.
This isn’t for me (because I’ve already built a system that works), but this looks like something that would be very useful. For the target user who does feel stuck and hasn’t successfully built their system, this looks like a phenomenal product.
I appreciate the emphasis on self-reflection and perhaps the implied focus on continuous improvement.
Over the last few years I implemented a weekly self-review + planning practice (think solo agile retrospective), and my life has been on a steady trajectory of improvement since.
Edit: commenting on the product concept, not the company, pricing, or concerning tracking practices.
for apple: https://apps.apple.com/us/app/indy-your-adhd-copilot/id67543...
for google: https://play.google.com/store/apps/details?id=com.shimmer.co...
Basic collection your data.
You might be heading to our community service on our main website, which is a different one (live body doubling, etc.)
I also have to say something about the "for those who feel stuck... indy will be your compass" reads incredibly fucking dystopian to me.
And hear you on that copy! We tested it with our beta community and it was based off of thousands of ADHDers main sentiment & challenge. Here are the top ones if you're curious: “I’m stuck and something has to change”; “I don’t trust myself anymore”; “I want direction, not another to-do list”; “I want to work with my ADHD, not fight it”; we'll be continuing to test this as we talk to more users!
I can't say for certain that this is caused by my ADHD or not, but I have a "sensitivity" to dark patterns. That is to say, dark patterns bug me more than they probably should.
Hiding the pricing until after signup is a dark pattern. It's a clear case of the company optimizing for their interests over mine and they are therefore unworthy of my trust (or so my brain tells me). After all, what other user-hostile design decisions are they going to make?
What ends up happening is that my brain puts its guard up, and keeps it up. It's constantly on the lookout for more subtle tricks and corner cutting.
Furthermore, I'm offended that they think I'm that stupid (but that's probably the developer in me and not my ADHD).
The landing page piqued my interest but then let me down. Hard. Not because $40 a month (as reported by another user here) is too much, but because I find dark patterns to be morally repugnant.
[0] https://edgefoundation.org/the-fairness-imperative-adhd-and-...
P.S. I struggled to write this as its first thing in the morning and I haven't even had coffee.
The cost you're seeing is for our other product that includes live body doubling (co-working) sessions that are guided by our ADHD coaches. I think I might remove that link or move it to the bottom. Sorry for the confusion!
Is this yet another US-based startup that totally misunderstands that GDPR is not about blocking "cookies" but instead that it is about not telling Google that someone just visited an ADHD-related website?
I'm dumbfounded by the ignorance every single time. Why do people spend effort on cookie banners and stuff when they simply include every tracking script on first load of the website?
I'm not advocating that you need to be GDPR compliant if you are US-based and dgaf about EU customers. But if you do these shenanigans with cookie banner then at least do them correctly. And even for non-EU customers it is extremely rude to share visits to a health related website with so many third party companies that clearly build tracking profiles and utilize them to extract as much money from you as possible.